Pea protein accounts for 40% of global production capacity

There is a story that in the 19th century American gold rush era, tens of thousands of people went to California to find a once-in-a-lifetime opportunity to make a fortune. The 17-year-old farmer Yamer also joined this huge team, hoping to realize the beautiful gold rush dream. But gold is getting harder and harder to find, and most people do not have the chance to dig enough gold, but are tortured to death by hunger and thirst. Seeing that the people around him lacked water and food, Yamer took a different approach and sold the water to the valley to the miners, and obtained considerable profits based on this.

There is a story that in the 19th century American gold rush era, tens of thousands of people went to California to find a once-in-a-lifetime opportunity to make a fortune. The 17-year-old farmer Yamer also joined this huge team, hoping to realize the beautiful gold rush dream. But gold is getting harder and harder to find, and most people do not have the chance to dig enough gold, but are tortured to death by hunger and thirst. Seeing that the people around him lacked water and food, Yamer took a different approach and sold the water to the valley to the miners, and obtained considerable profits based on this.

Since then, “water seller by the gold mine” has become a well-known economic term, which refers to those who can find business opportunities in a different way. This business model has also become synonymous with industry peripheral services, such as the generation operation service in the e-commerce era. , Network operation services in the new media era, etc.

When plant meat is gradually moving to the public table, the supply of protein raw materials for plant meat companies is similar to the water sold by gold mines. Based on this, the world’s largest pea protein supplier-Shuangta Foods, is also regarded as a seller. water man. This article intends to analyze Shuangta Food, from the perspectives of its product types, business areas, partners, capacity utilization, and future planning.

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